As a recent college graduate, I’m excited to step into the next chapter—I’m exploring opportunities as a Public Relations Strategist, Marketing Coordinator, Event Manager, Brand Ambassador, or Social Media Coordinator (but not limited to).
I’ve always been drawn to the energy of big cities and I’m ready to dive into a fast-paced environment where no two days are the same. I'm all about building connections, creating experiences, and bringing ideas to life—now I’m just looking for the right team to do it with.
The Confetti Has Settled and I Am Excited
New York, NY
Summer 2024
Digital Public Relations Intern: Contributed to digital PR and influencer marketing campaigns for ASOS, IKEA, and REPREVE through research, strategy, and content support; compiled weekly and monthly reporting and analytics to identify target influencers, bloggers, and online media in designated verticals; assisted with preparation for IKEA’s “Sleepeasy” press/influencer event, including compiling an invite list of over 2,000 influencers, coordinating event logistics, and conducting post-event research resulting in an impressions summary shared with the client; developed strategically led ideas for building brands via social and produced digital content for Instagram and TikTok
Factory PR
Experience
Experience
Southern Methodist University,
Dallas, TX
August 2021 - May 2025
Bachelor of Science/Arts, Film and Media Arts (major), Communications, Advertising (minors)
Related Coursework: Marketing Principles of Advertising, Digital Media
Institute for American Universities (IAU)
Barcelona, Spain
August 2023 – May 2024
Related Coursework: Communication Theory, Principles of Public Relations, Communication in Global Contexts
Education
Education
Caroline Williams
williamscj@smu.edu
linkedin.com/in/carolinew2021
434-466-5958
Contact Information
Contact
New York, NY
Summer 2023
Intern: Responsible for press releases, media lists, daily clipping, and office management for global travel and hospitality PR agency; responded to various department needs, provided back-up logistical support; involved in pitch meetings; maintained Instagram stories and social media posts
J/PR
Charlottesville, VA
January 2021 – May 2022
Interior Design Intern: Helped develop design plans; worked with clients to understand their style preferences, needs, and budgets; oversaw deliveries and client communications; responsible for firm’s social media accounts
Kenny Ball Design
Interests
Interests
Dallas, TX
January 2022 – May2025
Member: SMU chapter of national sorority, with a philanthropic focus on mental health and well-being; plan, organize, and host fund-raising events inc. volleyball tournaments, 5K, and a campus-wide carnival for fun and to raise awareness
Kappa Kappa Gamma
Dallas, TX
August 2022 – May 2025
Captain/ Founder: Designed by-laws; schedule games/ tournaments against other in-state and out-of-state colleges, recruit members and assign positions; responsible for all logistical planning, transportation, and equipment; set up internal organizational systems and created a master playbook to ensure the long-term success of this club team
SMU Club Field Hockey
Dallas, TX
January 2022 –May 2025
Photo Director, Co-President: After completing training and application process, I run the social media accounts, edit photos, create blog posts, schedule and facilitate meetings, delegate responsibilities to other members; promote this easy, accessible resource and connect students from across the country
Spoon University (nation-wide food blog)
Skills
Adobe Creative Suite: Photoshop, Lightroom, Illustrator, Final Cut Pro
Microsoft Office Suite: MuckRack, Tagger, Canva, Fohr, Cision
Marketing: Social Media Creation & Management, Market Research, Data Analytics
Communications: Press Releases, Media Relations, Event Planning
Language: Spanish (high proficiency)